June 12, 2015
Yes, a typographic intervention, 2014
Yes/ type intervention is a form and material research with a focus on letterforms and emblems found in the vernacular signage of Providence’s struggling commerce. The result is a series of environmental installations that emphasizes the positive, needy language of commercial signage, stripping the product from the message so it is only emphatic and earnest. The shiniest, most dazzling materials are used and photographs representing the struggle of american economy behind the shiny surface, such as “For Lease” in a broken window and public works street markings, fill some of the letterforms in “#one. A line is crossed, as the signage transposes these messages and from one site to another. The original location has a certain overlooked, low value. The new sites are spaces that represent ideals through pristine presentation or aspiring trendy boutique vernacular.
As installed on RISD CIT graduate studies building:
one of the origins of the found type, a storefront around the corner from a RISD building in downtown Providence:
© 2022 Christina Webb